Duplicate business listings: why they hurt and how to clean them up
How duplicate and outdated listings end up on Google and directory sites, what they cost a local business, and a step-by-step way to find and fix them.
Core component04 of 04 · Included in Traction
Tell us once. Your details stay right across 55+ directories.
Included in Traction · Set up during your trial · Managed ongoing when you continue
Your business details sit on dozens of sites you've never logged into: scraped years ago, set up by a previous owner, or generated automatically. Somebody looks you up and gets a number you gave up three years ago, or drives over at half five because a directory says you close at six.
They don't complain or leave a bad review. They go somewhere else, and you never learn it happened. Duplicates make it worse: two entries for one business split the reviews you worked to earn, and confuse the search engines deciding whether to show you.
None of them shows up on any report you look at. All of them are fixable.
Your verified Google Business Profile becomes the master record. You approve your name, address or service area, phone, website, categories and hours.
We push the approved record to supported directories, search engines and publisher networks in Canada, including Google, Bing, Yelp and regional maps.
We find duplicate listings that split your reviews and confuse search crawlers, and get them suppressed or merged. Why duplicates hurt.
We monitor the directories and intercept public edit suggestions, so wrong information is overridden instead of published.
Change your holiday hours once. It goes everywhere we can reach, instead of eleven logins on a Sunday afternoon.
One version of your business, with your reviews in one place.
Crowd-sourced suggestions, like a stranger marking you “permanently closed”, are caught and overridden.
Assistants and search engines that answer questions directly draw on these same records. Consistent details give them one clear answer about you.
No customer list, no forms, no new habits. Just tell us when something changes.
Prepared and approved during the trial, then switched on as soon as possible. If you continue, we keep managing your listings on an ongoing basis.
No usage charges and no per-directory fees. Listings Management is prepared and approved during the 30-day trial and switched on as soon as possible; if you continue, we manage your listings on an ongoing basis. It requires a verified Google Business Profile.
Also in Traction: Reviews & Reputation · Webchat-to-SMS · Automated Review Showcase · the MomentumOS App
Traction package
C$297 /mo
All four core services + the app
30-day free trial · month-to-month
Plus applicable tax and text-message usage. Or C$3,207.60 a year paid upfront (10% off).
We won't promise that, and anyone who does is selling you something. Accurate, consistent details are the groundwork every local search depends on, but where you rank involves a great deal nobody controls.
More than 55 are supported in Canada, including Google, Bing and Yelp. Coverage changes over time and some publishers have their own eligibility rules, so we won't promise a specific list or a date by which every one accepts you.
During your trial. We prepare your master record with you, and once you approve it we switch your listings on as soon as possible. If you continue after the trial, we keep managing them on an ongoing basis.
It varies by publisher and we won't give you a date. Some accept a submission quickly, others take their time, and a few have their own verification steps.
We stop keeping your listings locked. What's already published may stay, change or need managing directly by you afterwards. Your details remain yours.
How duplicate and outdated listings end up on Google and directory sites, what they cost a local business, and a step-by-step way to find and fix them.
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