Social & ads
Turning Facebook and Instagram comments into booked jobs
What trades businesses should post on Facebook and Instagram, how to answer "how much?" comments quickly, and the limits Meta puts on automatic messages.
Accelerator componentOptional, for Velocity
Social Lead Syndication & Auto-DM
Turn every blog post into social posts that start conversations.
Whenever a new article publishes to your website, it's automatically turned into a social post on your Facebook and Instagram. When a follower comments a keyword, like QUOTE, MomentumOS instantly sends them a private direct message with your booking calendar link, and the moment they reply, the conversation streams into your MomentumOS inbox.
Velocity accelerator component · C$67/mo + C$90 one-time setup · Requires the Local SEO Content Engine
The problem it solves
Social media takes time, and comments rarely turn into customers.
Posting regularly to Facebook and Instagram is one more job on a long list, and when someone does comment “how much?”, the reply often comes days later, if at all.
Social Lead Syndication keeps your profiles active with the articles you're already publishing, and turns interested comments into private conversations with a booking link, automatically.
Comment-to-DMComment. Message. Booked.
A keyword comment triggers an instant direct message with the link to your booking calendar.
How it works
From blog post to booked lead.
01
Article publishes
Each of the twice-monthly Local SEO Content Engine articles goes live on your website.
02
Syndicated automatically
It's transformed into a social post and pushed to your connected Facebook and Instagram profiles.
03
Comment-to-DM
When a follower comments the keyword, for example to ask for a quote, they get an instant private direct message with your booking calendar link.
04
Into your inbox
The moment they reply, the conversation streams into the MomentumOS App's unified inbox.
What's included
Social posting and lead capture, on autopilot.
Automatic publishing
Both monthly articles are posted to Facebook and Instagram automatically, with no extra work from you.
Formatted for social
Each article is transformed into a social media post, not just a bare link.
Keyword comments
Followers comment a specific keyword, such as for a quote, to get in touch.
Instant direct messages
MomentumOS replies privately within moments, with a link to your website's booking calendar.
Replies in one inbox
When they answer, the conversation streams into your unified inbox with every other lead.
Pairs with the content engine
Requires the Local SEO Content Engine, which supplies the articles.
Velocity accelerator component
C$67 a month to put your articles to work on social.
Social Lead Syndication & Auto-DM is an optional, month-to-month add-on with a C$90 one-time setup fee. It requires the Local SEO Content Engine (C$127 a month).
More Velocity accelerator components: Local SEO Content Engine · AI Web Booking Assistant · Dedicated Campaign Landing Page
Social Lead Syndication
C$67 /mo
+ C$90 one-time setup
Activate 30-day free trial See full pricingRequires the Local SEO Content Engine and an active Velocity account. Plus applicable tax.
Good to know
Straight answers.
Do I need the Local SEO Content Engine?
Yes. This add-on publishes the articles that the content engine creates, so it requires it.
Which social networks?
Facebook and Instagram, through your connected business profiles.
What does the direct message say?
It sends the follower a link to your website's booking calendar, so they can book straight away.
Where do replies go?
Into the MomentumOS App's unified inbox, with your other leads.
Further reading
Learn more in our articles.
Local search
What should a trades business blog about? 25 local article ideas
Blog topics for contractors and home-service businesses in Niagara and the Golden Horseshoe, by trade and season, plus how to write them so they help customers and local search.
Social & ads
Running ads? Send the clicks to a landing page, not your homepage
Why ads for trades businesses work better with a dedicated landing page, what a good one includes, and how to track which campaigns bring in jobs.